THE MARKETING AGENCY FOR HOME DESIGN EXPERTS
Marketing, brand, and website services for interior designers, architects, and real estate firms that are ready to scale.
MARKETING & DESIGN SERVICES PROCESS
How It Works
Our 3 Step Process. Marketing, brand, and website services for interior designers, architects, and real estate firms are ready for what is next. Browse by what you are actually trying to solve.
Sign Up To Work Together
Book a consult or pre-purchase your package and get a link to book your kick-off.
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Discovery & Intake
A kick-off questionnaire and consultation to align on needs and expectations.
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Delivery & Hand-Off
We launch, walk you through everything, and set you up to use it.
"Working with Stephanie [ of SET Collective] was transformative. She brought clarity to my strategy, elevated my aesthetic, and helped my following grow from a few hundred to over 1,100 within weeks. More than that, she’s a genuine collaborator — smart, supportive, and truly invested in your success."
— Lana Wear, HomeWear Designs
Our Services
Our Services
STRATEGY + DIAGNOSTICS
A Clear Marketing Strategy.
→ The Brand Marketing Blueprint Audit
→ Portfolio Boost Content Strategy
→ Visibility Roadmap Strategy
→ Comprehensive SEO Strategy
→ Comprehensive Marketing Strategy
Before you redesign your website or invest in more content, you need to know what is actually working and where the gaps are. Our strategy services range from a focused diagnostic to a full 90-day marketing plan, all built specifically for interior designers, architects, and real estate firms.
Start with The Blueprint Audit if you want an honest read on where you stand before committing to anything bigger.
*Looking for something else? Bespoke strategies, including brand, available through consultation here.
STRATEGY + DIAGNOSTICS
A Clear Marketing Strategy.
→ The Brand Marketing Blueprint Audit
→ Portfolio Boost Content Strategy
→ Visibility Roadmap Strategy
→ Comprehensive SEO Strategy
→ Comprehensive Marketing Strategy
Before you redesign your website or invest in more content, you need to know what is actually working and where the gaps are. Our strategy services range from a focused diagnostic to a full 90-day marketing plan, all built specifically for interior designers, architects, and real estate firms.
Start with The Blueprint Audit if you want an honest read on where you stand before committing to anything bigger.
*Looking for something else? Bespoke strategies, including brand, available through consultation here.
BRAND IDENTITY
A Refined Brand.
→ Brand Refresh: Mini Branding
→ Brand Identity: Full Branding
Your brand should hold its own next to your portfolio. Whether you need a focused refinement of what you already have or a full identity built from the ground up, our branding services give design firms a visual identity that matches the quality of their work.
A refined brand is the foundation for everything else. If your website redesign is coming, your brand should lead the way.
BRAND IDENTITY
A Refined Brand.
→ Brand Refresh: Mini Branding
→ Brand Identity: Full Branding
Your brand should hold its own next to your portfolio. Whether you need a focused refinement of what you already have or a full identity built from the ground up, our branding services give design firms a visual identity that matches the quality of their work.
A refined brand is the foundation for everything else. If your website redesign is coming, your brand should lead the way.
WEBSITE DESIGN + COPY
A Fresh Website.
→ The Heritage Collection: A Do-It-Yourself Template
$1,799
→ The Studio Edition: A Semi-Custom Website Design
$10,500
→ The Signature House, aka Done-For-You: A Fully Custom Website Design
$15,000+
→ The Signature Layer: Strategic Copy Refinement Package
$2,750
Your website is the most important sales asset in your business. Our website services range from a strategy-led template to a fully custom brand and website experience. Every tier is built on Showit or Squarespace with portfolio storytelling, foundational SEO, and positioning baked in. Add The Signature Layer when your visuals are strong but the copy is not pulling its weight.
Compare the three website collections in detail, or book a complimentary clarity call to scope a custom project.
Compare Website Collections → Jump to comparison table
WEBSITE DESIGN + COPY
A Fresh Website.
→ The Heritage Collection: A Do-It-Yourself Template
$1,799
→ The Studio Edition: A Semi-Custom Website Design
$10,500
→ The Signature House, aka Done-For-You: A Fully Custom Website Design
$15,000+
→ The Signature Layer: Strategic Copy Refinement Package
$2,750
Your website is the most important sales asset in your business. Our website services range from a strategy-led template to a fully custom brand and website experience. Every tier is built on Showit or Squarespace with portfolio storytelling, foundational SEO, and positioning baked in. Add The Signature Layer when your visuals are strong but the copy is not pulling its weight.
Compare the three website collections in detail, or book a complimentary clarity call to scope a custom project.
Compare Website Collections → Jump to comparison table
VISIBILITY + GROWTH
More Visibility.
→ Add-On: PR Strategy + Plan
→ Add-On: Blog Starter Kit
→ Add-On: Sales Playbook (Interior-design-architecture-firms)
→ Add-On: Social Media Starter Kit
Once your strategy is in place and your brand and website are up and running, the next step is visibility. PR placements, consistent blog content, a clear sales process, and on-platform social presence. These add-ons are designed to extend your plan and ensure the right people see your work.
Best paired with a strategy plan or website build. Pick the channels that match how your clients actually find you.
VISIBILITY + GROWTH
More Visibility.
→ Add-On: PR Strategy + Plan
→ Add-On: Blog Starter Kit
→ Add-On: Sales Playbook (Interior-design-architecture-firms)
→ Add-On: Social Media Starter Kit
Once your strategy is in place and your brand and website are up and running, the next step is visibility. PR placements, consistent blog content, a clear sales process, and on-platform social presence. These add-ons are designed to extend your plan and ensure the right people see your work.
Best paired with a strategy plan or website build. Pick the channels that match how your clients actually find you.
EXPLORE WEBSITE DESIGN SERVICES
Find Your Palette.
Unsure where to start? Below, we’ll help you decide what you’re ready for.
The Heritage Collection.
DIY website templates for growing studios.
For the founder who isn’t quite at the growth stage—yet. The Heritage DIY template collection offers a drag-and-drop experience and a beautiful website without the overhead, plus the guidance every interior designer and architect needs for a fully functional site.
SHOP DIY WEBSITES →
The Studio Edition.
Semi-Custom websites for established firms.
For the design team that knows what they want, but doesn’t have the time to do it themselves. This package teeters on the edge of being fully custom, without the overhead. Pick your template, and our team will work with you on a strategy and tailor your website to fit your aesthetic to a Tee.
SHOP SEMI-CUSTOM WEBSITES →
The Signature House.
Fully-Custom websites for market leaders.
You are not looking for a single deliverable. You want a marketing partner who can move with your studio over time. Book a complimentary call to talk through what an ongoing engagement could look like, from strategy to website to Studio Care.
BOOK A DESIGN CONSULTATION →
CHOOSE YOUR DESIGN SERVICE
Compare Website Collections.
| Specifications | Heritage Collection Template | Studio Edition Semi-Custom | Signature House Custom |
|---|---|---|---|
| Availability | Available for a limited time | ||
| Built on Showit or Squarespace | |||
| Visual drag-and-drop editing (no code) | |||
| Strategy kickoff call | * | ||
| Strategic positioning session | * | ||
| Structured page architecture | |||
| Portfolio narrative framework | |||
| Fully brand-customizable | |||
| Website copywriting | * | ||
| Full brand messaging development | * | * | |
| Custom brand identity design | * | * | |
| Fully custom website design | |||
| Advanced layout customization | |||
| Interactive animations | Select templates* | ||
| Coded enhancements available | * | ||
| Collaborative design process | |||
| Foundational SEO configuration | * | ||
| Blog and content structure setup | * | ||
| AI prompt guide for copy + SEO | |||
| Social media template library / content bank | * | * | |
| Client document suite | * | ||
| Marketing collateral & content library (proposals, decks) | * | ||
| Implementation of your new site | * | ||
| Terms, conditions, and policy pages | |||
| Guided launch support (3 weeks) | |||
| Designed for long-term growth | |||
| Website revisions | * | ||
| Studio Care maintenance / post-launch support | * | One month post-launch support |
Three months post-launch support |
| Timeline | Self-paced | Under one month* | 1 to 2 months+* |
| Ideal for | Emerging firms | Growing studios | Established firms |
| Investment | Starting at $1,799 | $10,500 | $15,000 to $30,000+ |
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Frequently Asked Questions
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Without strategy, marketing becomes guesswork. My experience with clients across tech and creative industries has shown me that the most successful brands start with a clear plan—aligned to their business goals, competitive positioning, and audience insights—before creating content or launching campaigns. This “strategy first” approach ensures your marketing budget works harder, your messaging stays consistent, and every piece of content supports long-term growth.
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Every web design project at SET Collective includes more than just beautiful visuals. We start with a strategy, develop SEO-optimized website content, and design a user experience that supports your business goals—whether that’s generating leads, showcasing a portfolio, or building thought leadership. You’ll walk away with a site that’s not only visually aligned with your brand but also built to rank on search engines and convert visitors into clients.
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Yes. Many clients start with a web design or brand strategy project and continue with ongoing marketing services—such as content strategy, SEO, copywriting, long-form content, social media, and thought leadership development. This ensures your marketing stays consistent and adapts as your business grows, without the cost of hiring a full-time marketing team. We’re your fractional marketing team.
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SET Collective works with interior designers and architects who want their websites and portfolios to actually pull their weight. We focus on clear messaging, portfolio storytelling, brilliant web design, and SEO.
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Look for a firm that works with women founders by choice, not as a niche add-on. SET Collective partners with women-led design and creative businesses and builds marketing that respects their voice, boundaries, and long-term goals.
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SET Collective offers fractional marketing support for small creative studios that need direction, not more tasks. You get senior-level guidance on positioning, content, and website decisions—without hiring in-house or managing a team.
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You want someone who understands how trust and presentation close deals in design—not just someone who sells posts or templates. A good partner helps you clarify your positioning and make your site, portfolio, and content work together.
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A good consultancy replaces guesswork with clarity. Instead of chasing trends or doing everything yourself, your marketing starts supporting better clients, stronger pricing, and fewer distractions.
YOUR WORK DESERVES A PRESENCE THAT KEEPS UP WITH IT